There is an often forgotten panel at the bottom of the development controls in Lightroom’s Develop module and that’s Camera Calibration. Here you can select the profile that’s used to convert the RAW file into an image. It sorts out how image data in the RAW maps to colours and tones in the finished image.
In the past I have written about how the profiles provided often aren’t that great and that you can achieve better by making your own. But now I have a new favourite profile for my Olympus EM5 camera and that is “Camera Natural”.
I can’t say for sure when this was introduced or when it was changed. I certainly can’t recall it giving good results in the past or perhaps I have just overlooked it. The changes it introduces are quite subtle but I think it creates a more natural (I suppose that’s where it gets its name) and appealing. The image at the top of the blog was created using the Camera Natural profile and below is a comparison. Looking at the images side by side it’s difficult to tell the difference but when your switching between profiles in Lightroom it’s like night and day.
As I say, subtle differences but well worth experimenting with if you shoot RAW and use Lightroom.