Back in the 1980’s there was a company in the UK called Athena. They had shops in many high streets and produced what at the time was amazing artwork for people to hang on their wall. I remember as a teenager having two pictures (purchased from Athena) of a Porsche 940 and Lamborghini Countach hung on my bedroom wall.
If you went into any of their branches they would have a huge selection of artwork and cards for sale with some of the most iconic (for the 80’s) images and there was nothing else like it. There was the famous image of the lady tennis player scratching her behind that I’m sure graced the wall of many a student bedsit. There was the image of a woman’s mouth biting a cherry as her lip dripped (not as gruesome as it sounds).
There were also images of spectacular and tranquil landscapes taken from far away exotic places such as Greek beaches and Monument Valley in the US – please remember that I was 21 before I could afford a trip beyond the UK and the world back then was not as small as it is today. I remember looking in awe at these images and wishing for 2 things:
- I could visit some of these locations
- I could take photographs that were this beautiful and amazing
This second point was rather unusual as at the time I didn’t do photography, although I had always wanted to try. The equipment was however far beyond what I could afford and in any case, everyone I spoke to about my desire told me how difficult it was to use an SLR and that I should forget it. Nothing like giving a kid encouragement.
So, why am I telling you all this?
Well, yesterday I created the image you see above whilst preparing an illustration for a book. Whilst this image is not my usual genera, I do like images of flowers and I quite liked this one having made my adjustments in Photoshop. In fact it looked great on screen and I decided to run off a quick A3 print on gloss paper to see what the printed image would be like. The result I thought was exactly what I wanted to create and perhaps this was a new direction in which to develop my style.
When my wife came into my office. I asked her if she liked the image. She paused and said “yes it’s nice”. Then she paused again and said “but it’s a bit retro”.
“What do you mean” I said, “RETRO?”
Her reason for thinking it was retro was because it “looks just like those images from the 80’s that Athena used to sell”.
I’m now wondering if I have finally achieved something that I have always subconsciously aspired to or if photographic tastes are about to go full circle.
I hope you like the image.